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About

Andrine Mendez

Head of Growth Marketing, Cora Systems

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I'm a B2B growth marketer and seven-time founder — one clean exit — currently leading growth marketing at Cora Systems, where I own full-funnel demand generation across US and EU markets.

My path here wasn't linear. I built and exited a 25-person integrated marketing agency, launched an FMCG food brand and built a 20-person sales team, tried and failed at more than a few things, and built a startup community of 2,000 people across three cities in India.

I also teach — lecturing on marketing and sales at Independent College and through apprenticeship programs across Ireland and the UK — and speak on entrepreneurship and growth marketing at events like Web Summit and TEDx.

What ties it together: I don't hand off strategy and wait for someone else to build it. Whether that's an AI-powered lead-gen tool at Cora, a brand identity for an FMCG launch, or a course module for Level 6 students, I build the thing myself and learn by doing it.

Senior Marketing Roles

CMO, VP Marketing, or Head of Marketing/Demand Gen at ambitious companies scaling in the US or EU — ideally with full-funnel ownership, a team to build or lead, and a seat at the table with sales, leadership, and the board.

Entrepreneur in Residence

Working alongside founders on the decisions I've made — and gotten wrong — across seven ventures: fundraising, positioning, and knowing when a business is actually ready to scale.

Teaching, Part-Time or Visiting

Marketing and entrepreneurship, currently at Level 6 and Level 8 — looking to grow into Level 9 teaching, with a hands-on, real-world approach over pure theory.

Beyond the day job

Highlights.

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Author 2025

How to Start a Business with Almost No Money draws on my founder journey — fundraising, failure, and everything in between. I've also published peer-reviewed research through ECIE (2023).

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DkIT Alumni MBS 2023

Master's in Business & Entrepreneurship at Dundalk Institute of Technology — the degree that opened the door to teaching, one of the throughlines of my career.

Visit DkIT →
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Rooted in Drogheda 10,000+ community

Events and Community Lead for Drogheda City Now — a campaign to secure official city status, including Gems of Drogheda and Coffee for Carers.

Drogheda City Now →

Let's work together.

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